Service, Hospitality & Tourism Management
Do you want to create memorable experiences for others by developing, planning and delivering services?
The Academy Profession Degree Programme in Service, Hospitality and Tourism Management gives you the competences to to work in development, management and marketing of services within one of three specialisation paths: tourism; hotel and restaurant; or sport and event management. It will help you develop your communicative, intercultural and personal competencies to gain knowledge and understanding of the cultural and social conditions that affect the industry.
The programme is practice-oriented, and the knowledge you acquire in the course of the study programme is closely connected to real-life situations. This connection is supported by the internship taking place in a relevant business in Denmark or abroad on completion of the first academic year. The Academy Profession Degree Programme in Service, Hospitality and Tourism Management opens the door to a broad range of job opportunities in the service industry, such as at hotels, restaurants, travel agencies and amusement parks, event management agencies as well as holiday and conference centres, sport clubs and associations.
As an AP Graduate in Service, Hospitality and Tourism Management, you can also choose to apply for admission to one of our top-up programmes, earning you a bachelor's degree after an additional 1½ years of study. Please note that admission in some cases is limited.
You can follow different career path depending on your graduate profile
The service sector is a wide-ranging industry with various subcategories. This means that your future employer, job title and work duties may also vary greatly depending on your study effort and on how you specialise in terms of your work placement, your assignments, your network etc. during your time of studies.
Possible job titles
There are numerous possible job titles which of course depend on your individual profile.
Your individual profile is a combination of:
- Your subject knowledge, that is, the degree to which you master the knowledge acquired through studies.
- Your choice of specialisation.
- Your work experience, including your work placement.
- Other personal competencies.
- Other experience.
During the course of the Service, Hospitality and Tourism Management programme you will acquire knowledge and competencies in management. Some will be able to take up a position as manager or mid-level manager immediately after graduation, while others may need to gain more experience in order to hold a position as manager or middle manager – this will depend on your individual profile.
With this in mind, your future job title could be:
- Marketing coordinator
- Marketing assistant
- Sales coordinator
- Sales manager
- Sales consultant
- Event manager
- Event coordinator
- Hotel manager
- Travel agency worker
- Travel agency manager
- Restaurant manager
- Yield manager
- Self-employed
- Guest relations manager
- Receptionist
- Reception Desk Manager
- Booking Assistant
- Booking Manager
- HR Manager
- HR Consultant
- HR Coordinator
- Food and Beverage Manager
- Contract Manager
- Concept Developer
- Conference Coordinator
- Project Assistant
- Activity Manager
- Tourist Agency Assistant
- Communications Assistant
- Guest services Assistant
- Housekeeping Manager
- Rooms division Manager
Possible employers:
- Hotels
- Travel agencies
- Tour operators
- Restaurants
- Tourist information centres
- Tourist attractions
- Sports clubs
- Event businesses
- Kitchens
- Conference centres
- Local, regional, national and international tourist organisations
- Airlines
- Cruise lines
- Handling agents
- National parks
- Festivals
- Public and private trade organisations
- Museums
- Cultural institutions
- Inns
- Campsites
- Hostels
- Local governments
- Mid-level governments
- Inbound travel agencies
Possible work duties:
- Sales
- Guest and customer services
- Travel coordination and planning
- Innovation and concept development
- Marketing
- Human Resource Management
- Management
- Destination development and marketing
- Attraction and amusement development
- Event and conference planning
- Event facilitation and hosting
- Project coordination
- Process optimisation
- Communication assignments
- House keeping assignments
